Getting Started with the Revamped Raisely Media Library

The images on your fundraising campaign pages help tell your story—showing supporters the people, purpose, and impact behind an appeal. The revamped Raisely Media Library is designed to make those images easier to organize, find, and prepare for use.

As part of the closed beta, your organization can try the updated experience and help us understand what works well and what needs improvement before a wider release.

This guide explains what is changing, how it differs from the legacy library, and how to try it with your next fundraising task.

Disclaimer: The updated Media Library is only available to a limited group of Raisely customers while in beta. This release will become available to all Raisely customers in the coming weeks.

What is the revamped Media Library?

The Media Library is where you manage reusable campaign and organization images and files in Raisely. The revamp builds on that existing library with richer image details, search and filters, and folder organization.

The goal is simple: less time searching for the right image, more time bringing your fundraising story to life.

Start by adding image details. Search relies on the information available for each file. If an image has not been scanned and has no descriptive details, searches for what it shows may return no results. You can add details yourself or, where available and with your organization’s AI assistant consent, use Mission Assistant to help.

It brings together three useful improvements:

• Give images useful details. Add or edit descriptive information, with optional AI assistance for supported images where your organization has consented.
• Find the right media with less searching. Search the details you have added and use available filters to narrow a growing collection.
• Make media more useful across fundraising work. Keep campaign-specific photos and reusable organization assets easier to manage and find again.

You do not need to use AI to benefit from organizing your media or adding details yourself.

What is different from the legacy library?

You already had a Media Library in Raisely. Uploading files, maintaining campaign and organization media, and removing items are not entirely new. This release improves how those files are organized and understood.

Area	Legacy library	Revamped library
Information about an image	Basic file records offered limited context beyond filenames, URLs, and file types.	Richer details can include descriptions, alt text, tags, visible text, colors, dimensions, and file size. Descriptive fields and colors are editable; technical facts remain read-only.
Finding an image	A flat collection with basic records made images harder to identify as the library grew.	Add image details first, then search those details and use available filters to narrow the collection.
Organizing files	No admin-managed nested folder tree.	Organize files into folders and subfolders without changing their URLs.
AI help with image details	No library image-analysis workflow or generated-detail fields.	For eligible organizations with AI assistant consent, Mission Assistant can help fill in details for supported images, which admins can review and edit.
Campaign and organization assets	Both libraries already existed.	Updated source and scope controls help distinguish and manage campaign-specific media and reusable organization assets.
Analysis progress	No corresponding library analysis workflow.	Status indicators help you understand whether image details need attention, are being generated, are complete, or have encountered an issue.
Removing an item	Removal from the library already existed.	The updated experience uses soft deletion: an item leaves the library and agent access, while existing uses of its stored URL can continue to work. This is not permanent file deletion.

The beta may not include every control described in the planned release. Use the capabilities available in your account, and let us know if something you expect is missing or unclear.

When should I use it?

You are preparing a new fundraising appeal

You need a photo that fits the campaign’s message. First, add or review details on images you want to find later. Then use search terms and available filters to narrow the collection, and check the image itself before choosing it.

For example, descriptions or tags can help distinguish an event photo from a volunteer photo—when those details have been added.

You are updating an existing campaign page

You may need to replace an image, locate a previous campaign photo, or find your organization’s logo. Clearer details and organization can help you identify the right asset for the update.

Your library is getting harder to navigate

Organize files into folders that make sense for your team, such as an appeal, event, or asset category. A small amount of organization now can make the same files easier to find when the next campaign comes around.

You want to improve the context attached to an image

Add or correct a description, alt text, or tags so the image is easier to understand and discover. Where eligible, use Mission Assistant to help draft details, then review the output rather than treating it as final.

You manage both campaign photos and reusable brand assets

Use the available source controls to distinguish campaign media from organization media. This can help you find a shared logo without losing track of files specific to the campaign you are working on.

Try it with one real fundraising task

You do not need to reorganize your entire library to take part in the beta. Start with a campaign page you are preparing or updating.

1. Open the Media Library

The documented entry points are:

• Campaign media: Campaign → Design → Media Library
• Organization media: Organization Settings → Media Library

Media Library entry points

Campaign settings:

Organization settings:

Your access and available actions depend on your Raisely permissions. If you cannot see the updated experience after receiving confirmation that access is enabled, contact us using the help details below.

To use AI image scanning, your organization must enable Mission Assistant and agree to the AI data-handling terms. Go to Organization Settings → AI tools → Mission Assistant, then turn on Enable for your team. You’ll be asked to review how data is handled before enabling it for your organization.

2. Choose an image and add its details

Browse to an image you might use for your campaign and open its detail panel. Add or review its description, alt text, and any other available details. For supported images, eligible organizations can use Mission Assistant to help fill in details—then review and correct the results.

Why use Analyse? Analyse uses AI to scan supported images and fill in details like descriptions, tags and alt text. This can save you time, make images easier to find and help make your content more accessible. Review the results and correct anything inaccurate or unsuitable.

The fields available may include:

• Description: An explanation of what the image contains.
• Alt text: A text alternative describing the image. Review it for accuracy and suitability for its intended use.
• Tags: Labels that help identify and find the image.
• Visible text: Words appearing within the image, such as a sign or banner.
• Colors: The image’s main colors.
• Technical information: File type, dimensions, and size.

Descriptive details and colors can be edited. Technical information describes the file itself and remains read-only.

Image detail panel

3. Try searching for it

Search for a word you added to the image’s details, then use any available filters to narrow the results. If you do not find what you expect, check that the relevant details have been added and that you are viewing the right media source.

Search works with available information; it does not guarantee that Raisely can understand every image or match any natural-language request. An image without descriptive details may not appear when you search for what it shows.

Search and filters

4. Organize it so you can find it again

If folders are available in your beta experience, place the image in a relevant folder. Moving it between folders does not change the file URL.

Existing media starts at the library root after migration; it is not automatically sorted into new folders. Nested folders support up to three levels.

Folder organization
Folders

Move to Folders

Move Organization → Campaign

Move campaign → Organization

5. Continue your campaign work—and tell us how it went

Return to the fundraising page you are preparing. Did the updated library help you find or understand the image you needed? Was anything harder than expected?

Your experience with a real task is more useful than trying every control just for the sake of testing.

Optional: get help with image details from Mission Assistant

For organizations with the required AI assistant consent, Mission Assistant can help fill in details for supported images, such as descriptions, alt text, tags, and visible text.

To try it, select a small number of supported images and use the analysis action available in your beta experience. Review the results and correct anything inaccurate or unsuitable.

Mission Assistant analysis

Keep these points in mind:

• Joining the beta is not itself consent to AI processing.
• Existing media is not automatically analyzed. Choose the images you want to analyze using the available controls.
• AI-generated details may be incomplete or incorrect. Check them before relying on them.
• AI-generated alt text does not guarantee accessibility compliance.
• PDFs do not receive AI image analysis. Do not assume documents, videos, or every image format are supported.
• If analysis fails, the image can remain usable even though generated details are unavailable. Report the issue if you need help.

Take care when re-analyzing

Re-analysis can replace previously generated details, including manual edits to those fields, and re-extract colors. Results may differ from the earlier run.

Read the overwrite warning carefully. If you have edited details you want to keep, do not re-analyze on the assumption that your edits will be preserved. Per-field re-analysis is not part of the documented initial scope.

Re-analysis warning

Campaign media and organization media: what to know

Campaign media belongs to a specific campaign context. Organization media provides a place for reusable organization assets, such as logos and brand images.

The updated experience includes source and scope controls, but their exact labels and availability may vary during beta. Check which source you are viewing before concluding that a file is missing.

Campaign Media:

Organization Media:

Do not assume a direct campaign-to-campaign move is available. The documented scope-change path goes through the organization level. If a move or sharing action is unclear, ask for help before using it to reorganize important assets.

What happens if I delete an item?

Deletion is a soft delete. It removes the item from the Media Library and agent access, but does not permanently delete the stored file.

Published pages, custom uses, or emails already using its URL can continue to display it. Deleting the item from the library is therefore not a way to remove it everywhere it has been used.

This beta does not promise an archive-and-restore workflow or media file version history. If you need a file permanently removed, contact Support rather than assuming library deletion has completed that request.

A few things this beta is not

• A release of AI Campaign Builder or Campaign Versioning.
• Semantic search that understands every request or image.
• Automatic analysis of your entire existing library.
• AI analysis of PDFs or all file types.
• A media archive, file-versioning, or restore system.
• A guarantee of higher donations, conversion rates, or donor engagement.

Some bulk actions and interface details may still be unavailable or evolving. We want your feedback on the experience you can actually use.

How to share feedback

Tell us about a task you tried, whether you completed it, and anything that got in the way.

Useful feedback includes:

1. What fundraising task were you working on?
2. What did you try in the Media Library?
3. Did you complete the task?
4. What was easier or harder than before?
5. What did you expect to happen instead?

If you share a screenshot or recording, avoid including sensitive information. For urgent issues, use the support route rather than waiting for a feedback review.

What happens next?

We will review customer feedback alongside product usage and reliability before deciding on improvements and wider availability. Participation in the closed beta does not mean a general release date has been confirmed.

We will explain the available options and help coordinate the request. Leaving the beta should not be treated as a way to reverse edits already made to image details.

Thank you for helping us make the media behind fundraising campaigns easier to organize, find, and use.